MI-XTENSION: Salon-Quality Lashes You Can Apply Yourself in Less Than 10 Minutes? Yes, It’s Possible!
Montreal, April 26, 2024 – Misencil, a leader in the eyelash extension industry and the creator of the world’s first cosmetic line compatible with eyelash extensions, is proud to announce the launch of its latest innovation: MI-XTENSION. With MI-XTENSION, Misencil is pushing the boundaries of innovation in eyelash extensions, offering an unparalleled experience for beauty professionals and their clients.
The official launch took place on April 13-15, 2024, at the International Esthetics and Spa Congress in Paris, Porte de Versailles. It was a resounding success! Acclaimed by professionals, MI-XTENSION represents a major breakthrough in eyelash extension technology, combining exceptional salon-quality, optimal comfort, and unmatched durability. Made from high-quality synthetic fibers, vegan-friendly, and crafted with cutting-edge expertise, MI-XTENSION clusters offer a natural look as they are placed under the lash line and fused with your natural lashes.
Salon-quality lashes you can apply yourself in less than 10 minutes? Yes, it’s possible!
"We are thrilled to introduce our new MI-XTENSION line, responding to the growing demand from our loyal clientele and demonstrating our constant commitment to excellence. The post-Covid era has led us all to think and do things differently. Knowing that only 30% of women opt for professional eyelash extensions, MI-XTENSION offers an alternative. This line is for those who are busy, have limited time, are on a tighter budget, want to try extensions for the first time, or experiment with a voluminous look. They are perfect for all occasions: weddings, proms, photo shoots, and more. Essentially, we wanted to give the other 70% the chance to achieve that starry-eyed look in less than 10 minutes." – Ingrid Gagné, Co-Founder of Misencil.
"Salon-quality lashes that are lightweight, reusable, easy to wear and remove, and offer long-lasting wear—or not, depending on your preference. These eyelash extension-effect clusters can be applied by yourself or offered in salons in just 10 minutes, safely and securely. They are applied under the natural lashes, can be layered, and offer the freedom to create a personalized look—whether natural, sophisticated, or spectacular." – Jean-Jacques Benguigui, Co-Founder of Misencil.
MI-XTENSION is available in a variety of styles and lengths to cater to a wide range of preferences and looks, ensuring your eyes truly stand out. Additionally, Misencil provides a tutorial to ensure a safe and effective application of MI-XTENSION lashes.
Misencil invites professionals, estheticians, and beauty enthusiasts to discover the eyelash extension revolution with MI-XTENSION. For more information about MI-XTENSION and how to get them, please visit Misencil’s website at www.misencil.com.
About Misencil:
Misencil is a renowned international family business specializing in eyelash extensions, offering the very first complete care line compatible with eyelash extensions. Founded in 2006, with a commitment to excellence, innovation, and quality, Misencil has established itself as a leader in the eye beauty industry. Misencil also has a European subsidiary in Paris, established in 2011, and continues to grow and gain recognition among both the public and professionals, with points of sale in over 40 countries and partnerships with major groups such as Beauty Success, Nocibé, École Silvya Terrade, Pro Nails, Cantin, Summum, EEC, Citron Vert, and more.
SOURCE: Misencil
