Once again, Misencil has proven his position as the most innovative brand of eyelash extension products by winning the prestigious 2015 H. Pierantoni Innovation Award in Paris during the 45th International Congress of Esthetics for its latest product: the Flash magnetic lashes!
Lauched in February 2015, these top-quality lashes are one-of-a-kind and feature an oval-shaped base that allows for a fuller look and thicker lash line in less time than regular lashes.
The H. Pieratoni Innovation Award gets its name from the creator of the Congress and Founder of the famous magazine Les Nouvelles Esthétiques in France. The independant jury is composed of estheticians, beauty journalists (both professional and consumer media), doctors, dermatologists, physiotherapists, cosmetologists, consultants and directors of beauty academies. It rewards the best innovations of the year: from concepts to products and devices. For estheticians and consumers alike, this award represents a reference of unsurpassed quality and innovation.
This year, over 25,000 visitors attended the show in Paris.