SÉRUM+, Innovation Star

19 April 2017

LE SÉRUM+ of Misencil was awarded the prestigious 2017 H. Pierantoni Innovation Award.


We presented LE SÉRUM+ as an innovative product for those who dream of longer, thicker, and stronger eyelashes and eyebrow. Now the industry as a whole has confirmed that LE SÉRUM+ is a true wonder!

Each year, the H. Pierantoni Innovation Award pays tribute to Humbert Pierantoni, the founder of Les Nouvelles Esthétiques congress and eponymous magazine in France. The award recognizes products that have been tested and judged by a jury of journalists, physicians, dermatologists, cosmetologists, and aestheticians.

LE SÉRUM+ owes its superior performance to REDENSYL®, an exclusive, patented ingredient that stimulates the eyelash and eyebrow follicles, prolongs their growth phase and delays eyelash and eyebrow hair loss after the first few applications. Its one-of-a-kind dual applicator, which allows for the targeted application of LE SÉRUM+, is also key.

This is not Misencil’s first trip down the red carpet. It was the proud recipient of the Innovation Award in recognition of the Misencil eyelash extension concept (2012), its Elixir (2013), its DuoEyeliner (2014), and its Flash eyelash extensions (2015).

We are proud to share this award with you!